« Good Fridays | Main | A fitting tribute? »
July 02, 2004
Burning questions: BrandAutopsy on Starbucks
Former Starbucks marketing guy John Moore takes Starbucks (as reported in this month's Fast Company)to task for their latest big idea: burning personalised CDs for customers while they wait for their mochaccino.
His first post questions the strategic value in offering the service. To quote one or two well-put points:
The brand strength has never been stronger having received accolades and recognition from across the globe.
Are those symptoms of a company that needs reinventing? I think not.
And:
Profit margins in the espresso business are HUGE!!! Huge as in up to 95% margins. Profit margins in the downloaded music are SLIM!!! Slim as in the wholesale costs for an individual song range from 65 cents to 79 cents and the going download rate for a single tune is around $1 dollar.
Given the slim margins in downloading music, I have my doubts that it’ll financially reinvent Starbucks.
Whilst his second post takes a longer term view comparing revolutionary versus evolutionary brand developments for the Seattle company; developments he saw first hand, of course.
To throw my oar in: Starbucks makes great play of being environmentally responsible. However, research for the Digital Europe project (covered in our book, Making the Net Work) demonstrated that burning individual CDs is much more resource-intensive than purchasing mass-produced discs. Does this matter? In the broad scheme of things, it may seem small, but if it does continue with this service wouldn't it be more responsible (a key reputational/brand issue) to provide music for iPod and MP3 users only, stating clearly why?
July 2, 2004 in Sustainability | Permalink
TrackBack
TrackBack URL for this entry:
https://www.typepad.com/services/trackback/6a00d83420fccc53ef00d83505453f53ef
Listed below are links to weblogs that reference Burning questions: BrandAutopsy on Starbucks:
Comments
Posted by: DaredNko | Jul 13, 2007 7:53:56 AM
http://www.hyip-catalog.com
I want to invest money online.
It is written that it is the program which helps make money online.
You invest online?
As you think it works really?
This site:
http://www.hyip-catalog.com
Posted by: Peacecism | Jul 22, 2007 8:38:43 PM
For firstdraft.blogs.com visitors -
register free WordPress blog on http://wpfreeblogs.com/
and enjoy!
Posted by: wpfreeblogs | Sep 18, 2007 2:16:06 PM
tlvxyq fkngviwjr oktxuzli fvhdc vatuiwrxs zqouf yeoxhrmsa
Posted by: mxek ytfrk | Oct 3, 2007 7:41:26 AM
dtyrfnz aelnivfy binxhtus kszwcljf fwhrdpnkx glkzeijr gcxqsvnw http://www.jrhxugqw.dipuwgtml.com
Posted by: esoujtbyq tnpxya | Oct 3, 2007 7:41:34 AM
Two new studies show why some people are more attractive for members of the opposite sex than others.
The University of Florida, Florida State University found that physically attractive people almost instantly attract the attention of the interlocutor, sobesednitsy with them, literally, it is difficult to make eye. This conclusion was reached by a series of psychological experiments, which were determined by the people who believe in sending the first seconds after the acquaintance. Here, a curious feature: single, unmarried experimental preferred to look at the guys, beauty opposite sex, and family, people most often by representatives of their sex.
The authors believe that this feature developed a behavior as a result of the evolution: a man trying to find a decent pair to acquire offspring. If this is resolved, he wondered potential rivals. Detailed information about this magazine will be published Journal of Personality and Social Psychology.
In turn, a joint study of the Rockefeller University, Rockefeller University and Duke University, Duke University in North Carolina revealed that women are perceived differently by men smell. During experiments studied the perception of women one of the ingredients of male pheromone-androstenona smell, which is contained in urine or sweat.
The results were startling: women are part of this repugnant odor, and the other part is very attractive, resembling the smell of vanilla, and the third group have not felt any smell. The authors argue that the reason is that the differences in the receptor responsible for the olfactory system, from different people are different.
It has long been proven that mammals (including human) odor is one way of attracting the attention of representatives of the opposite sex. A detailed article about the journal Nature will publish.
Posted by: Morseasecon | Nov 16, 2007 6:53:45 AM
Mom + Dad - Rubber = U
:-)
http://www.xxx-wall.com/?p=133
Posted by: Sharon | Jan 14, 2009 4:54:17 PM
[url=http://zoloft.eev.pl/]xaloft[/url]
Chaste Tree Berry: Since Greco-Roman times, the berries of the chaste tree have been used to treat female problems, such as menopausal disorders, premenstrual syndrome, menstrual irregularities, uterine pain, swollen ovaries, breast tenderness and more. Chaste tree berry can relieve PMS by balancing the female sex hormones throughout the menstrual cycle; it increases LH (luteinizing hormone) and inhibits FSH (follicle stimulating hormone) release. By doing this, the estrogen to progesterone ratio is shifted so that less estrogen is present (FSH promotes estrogen release). In other words, a lower amount of estrogen may result in fewer or no premenstrual symptoms. Evidence of chaste tree berry effectiveness has been verified through clinical studies; in a German study, for example, 90% of 1,542 women taking chaste tree reported that their PMS symptoms were significantly or completely relieved. Chaste tree use in alleviating breast swelling is attributed to gamma linolenic acid (GLA), an essential fatty acid found in the berries.
Black Cohosh: Black Cohosh was originally used for PMS, menstrual cramps, and menopausal complaints in the late 1800's, and it is still popular today for the above female problems and as an alternative for hormone replacement therapy and high blood pressure. Clinical findings have shown that Black Cohosh root promotes and restores healthy menstrual activity, soothes irritation and congestion of the uterus, cervix and vagina, relieves the pain and distress of pregnancy, contributes to quick, easy and uncomplicated deliveries, and promotes uterine involution and recovery.
Dong Quai: In traditional Chinese medicine, Dong Quai is used to treat menstrual problems and PMS. Chinese researchers found that Dong Quai also stimulates red blood cell production, promoting a decline in fatigue. br>
Evening Primrose Oil: Evening Primrose oil (EPO) comes from the seeds of the Evening Primrose plant. Like Chaste Tree, this oil is rich in gamma-linolenic acid (GLA). GLA is a long-chain fatty acid that is thought to suppress inflammation by metabolizing into DGLA and, subsequently, inhibiting prostaglandin. Since excessive uterine contractions caused by the overproduction of prostaglandin are responsible for menstrual cramps, EPO may act to eliminate or suppress these cramps. Studies on Evening primrose effects on PMS and breast pain have been conducted, and they have shown significant results supporting EPOs use for menstrual and premenstrual problems. Evening primrose is an approved PMS treatment in Great Britain & has been used for centuries by American Indians.
Missed Dose
If you miss a dose of Soothenol, take it as soon as possible. If it is almost time for your next dose, skip the missed dose and go back to your regular dosing schedule. Do not take 2 doses at once.
Storage
Store Soothenol at room temperature, between 68 and 77 degrees F (20 and 25 degrees C). Store away from heat, moisture, and light. Keep Soothenol out of the reach of children and away from pets.
Women's Health
Yohimbe-1200
Yohimbe-1200
Yohimbe-1200 is one of the most popular supplements, used by in men and women that is converted into Yohimbine and assimilated into the bloodstream.
Package Price Per Item Savings Order
1 bottle x 90 caps
$46.29 $0.52 per pill add to cart
2 bottles x 90 caps
$86.38 $0.48 per pill Your save: $6.60 add to cart
3 bottles x 90 caps
$118.45 $0.44 per pill Your save: $20.90 add to cart
Product information
product description safety information side effects
Drug Name
Yohimbe-1200
Drug Uses
Yohimbine-1200 increases the amount of blood that is allowed to flow into the penis and prevents blood from flowing out of the penis. It can cause an erection. Yohimbine-1200 is used to treat and diagnose some types of impotence.
How Taken
Take Yohimbine-1200 exactly as directed. If you do not understand these directions, ask your pharmacist, nurse, or doctor to explain them to you. Take each dose with a full glass of water. Yohimbine is usually taken three times a day. Follow your doctor's instructions.
Drug Class and Mechanism
Yohimbine-1200, an alkaloid, is the primary active ingredient of yohimbe. Research shows it is a vasodilator, which means that it increases blood flow to the extremities and appendages. In other words, it can also increase the sex drive (libido) in men and in women. In addition (as if that wasn't enough), yohimbe has also been shown to help maintain healthy arteries. Not only does Yohimbine-1200 help men with sexual performance, and increase libido but yohimbe also has been shown to decrease fat synthesis in the body by increasing fatty acid mobilization.
Missed Dose
Take the missed dose as soon as you remember. However, if it is almost time for your next dose, skip the dose you missed and take only your next regularly scheduled dose. Do not take a double dose of this medication.
Storage
Store Yohimbe-1200 at room temperature, between 68 and 77 degrees F (20 and 25 degrees C). Store away from heat, moisture, and light. Keep Yohimbe-1200 out of the reach of children and away from pets.
Warnings/Precautions
You should not use this medication if you are allergic to Saw Palmetto, or have certain conditions. Be sure your doctor knows if you have:
* a bleeding or blood clotting disorder (such as hemophilia);
* stomach ulcer with active bleeding; or
* ulcerative colitis or Crohn's disease.
Before taking saw palmetto, talk to your doctor, pharmacist, herbalist, or other healthcare provider. You may not be able to use this product if you have:
* liver disease;
* heart disease;
* a heart rhythm disorder;
* a history of stomach ulcer; or
* asthma or other breathing disorder.
Do not take saw palmetto without telling your doctor if you are pregnant or plan to become pregnant during treatment. Saw palmetto may be harmful to an unborn baby. It is not known whether saw palmetto passes into breast milk or if it could harm a nursing baby. Do not use this product without telling your doctor if you are breast-feeding a baby. Do not give any herbal/health supplement to a child without the advice of a doctor.
Possible Side Effects
If you experience any of the following serious side effects, stop taking Yohimbine-1200 and seek emergency medical attention:
* an allergic reaction (difficulty breathing; closing of your throat; swelling of your lips, tongue, or face; or hives);
* a very irregular or fast heartbeat; or
* confusion or unusual behavior.
Other, less serious side effects are more likely to occur. Continue to take Yohimbine-1200 and talk to your doctor if you experience
o dizziness;
o anxiety, irritability, or nervousness;
o tremor (shaking);
o headache; or
o skin flushing.
Side effects other than those listed here may also occur. Talk to your doctor about any side effect that seems unusual or that is especially bothersome.
More Information
Yohimbe-1200 is not a pharmaceutical drug and contains none of the synthetic chemicals found in prescription medications. It is a safe alternative to prescription drugs, which can sometimes have serious side effects.
Drug Name
Testosterone Booster Patch
Drug Uses
Testosterone Booster Patches are used to treat the symptoms of low testosterone in men and women who do not produce enough natural testosterone.
Benefits:
* Treats Sexual Dysfunction in Men and Women;
* Increased Sex Drive in Men and Women;
* Improved Libido;
* Improved Mood and Energy Levels.
How Taken
Testosterone Booster Patches are usually applied once daily. Testosterone Booster Patches are applied at the same time every morning (or any other regular time of day or night if the morning is inconvenient) and left on for 22-24 hours.
Follow the directions on your prescription label carefully, and ask your doctor or pharmacist to explain any part you do not understand. Testosterone Booster Patches exactly as directed. Do not apply more or fewer patches or apply the patches more often than prescribed by your doctor.
Drug Class and Mechanism
Naturally Produced Testosterone is a hormone that is usually produced by the body that contributes to the growth, development, and functioning of the male/female sexual organs and typical characteristics. Symptoms of low testosterone include decreased sexual desire and ability, extreme tiredness, low energy, depression, and loss of certain male characteristics such as muscular build and deep voice. Testosterone patches work by supplying herbal testosterone alternatives to replace testosterone that is normally produced naturally.
Missed Dose
If you miss a dose of Testosterone Booster Patches, take it as soon as possible. If it is almost time for your next dose, skip the missed dose and go back to your regular dosing schedule. Do not take 2 doses at once.
Storage
Store Testosterone Booster Patches at room temperature, between 68 and 77 degrees F (20 and 25 degrees C). Store away from heat, moisture, and light. Keep Testosterone Booster Patches out of the reach of children and away from pets.
pharma buy [url=http://zestril1.eev.pl/]zestril[/url]
Posted by: filkaru | Jan 23, 2009 1:41:29 AM
I've found firstdraft.blogs.com by using [URL=http://yahoo.com]Yahoo[/URL]
New inferno-origination
Hello.
Posted by: shunseclubs | Feb 1, 2009 9:14:20 AM
The best for work, rest and home you will find on our web-portal - [url=http://www.ispolkom.com]www.ispolkom.com[/url]. A lot of stores, gifts, programs and thousands of name brands!
We glad to offer you both own development and the best to opinion of our analysts that is presented by other companies.
We all time work above yours desires and we shall try to give to you the best choice.
Now you should not be engaged in search the Internet any more...we have everything...
Best wishes,
administration
Posted by: ispolkom | Feb 5, 2009 9:32:11 AM
Hello, friends!
Nowadays more and more increasing world financial crisis and to feel yourself confidently in the future and the present, I wish you to offer the unique project on augmentation of the capitals. Nobody force you, it's up to you how many you will work, how much effectively and when you leave this business, but believe to me, having begun these to be engaged, you will not want to leave. Two months ago I have been dismissed, by the way, I worked in bank in a credit department, but because of crisis credits have ceased to give out, and people became superfluous. I shall not write the name of bank from reasons of ethics. But any way, all that has been done to the best, I have seen the same message in which gold mountains for very short term were promised, I have not believed, but have decided to try since, money not greater, on our times, and I had enough free time. Also I want to tell to you, on my surprise in the first week I have received 6 answers, in-second, 8 more, and still going well! If you have access
to the Internet, able to use a mousy, have 1-2 hours of a free time and you are interest in money, only one click by a mousy can separate you from riches!
At present time I have the stable high monthly income. And this all that I sit the at home, close to my family and work for 2 hours per day only. If you wish to have the additional income or, probably make it basic earnings then for you to start it is necessary simply to download absolutely for free an archival file on any of specified in the bottom of the references, containing the program and the description to its work. Read through, please, readme.htm there it is written more in detail. Do not worry, it is not a virus but if you are in doubt and afraid of to open it, not so difficultly to check it up by means of an antivirus. It not advertising, and really favourable offer!
http://www.turboupload.com/files/get/x9m2S5yPzn/fastmoney.rar
http://www.fileqube.com/file/NsbLKDPIw167613
http://www.hugedrive.com/published/WG/show.php?q=Q09DSA==-37979085
http://www.megaupload.com/?d=BP3O5R2J
Posted by: PeterCoch12 | Feb 7, 2009 2:01:25 AM
Yes, it is Russian girls, on the right are online,http://www.datingsite.su/
you can make a search and see other girls who are online now.
You can message them and receive replies back in a minute.
We are not a "mail order brides" site, we do not sell addresses.
We are not interested to have women who are not interested in service any more.
Near each profile in the gallery you can see when this or that
Russian lady was on the site the last time.http://www.datingsite.su/ We do not deliver mail to them.
We gather womenon our dating site who have access to Internet,
who are serious and who are ready to work to make the relationship work.
Some of these girls are of model type, and you can imagine her walking on a podium,
some of them are not models, but charm, attractive ladies. http://www.datingsite.su/
Posted by: Braddating | Feb 11, 2009 2:07:07 PM
Hello everyone! [url=http://www.jewcy.com/user/7670/free_itunes_gift_cards_codes]:D[/url]
Im new to firstdraft.blogs.com.
Hope I can be a regular here!
Posted by: jennedgo | Mar 15, 2009 10:29:45 PM
Just try to guess...
I think nissan is good.
Posted by: nissanauto | Mar 20, 2009 12:04:03 PM
commercial building contractors [url=http://www.jewcy.com/user/8304]renovation construction[/url] refinishing kitchen cabinetsplastering contractors london [url=http://www.jewcy.com/user/8305]renovation expert[/url] electrical contractors coursedefence contractors [url=http://www.jewcy.com/user/8306]contracting work[/url] contractors state licence board cathe electrical contractors association [url=http://www.jewcy.com/user/8308]remodeling construction[/ur
Posted by: dyetryshodows | Mar 23, 2009 11:58:14 PM
None that I am personally aware of, but I have never used an iPhone or iTouch. I did a Google search for iPhone wifi and came up with these[b] [url=]good tips[/url]http://iphonenow.info/edge-wifi-use-on-your-iphone-how-and-why/[/b] that might help you out.
"You don't stop laughing when you grow old; you grow old when you stop laughing." -- Michael Pritchard
Posted by: jackybpp1 | Mar 26, 2009 9:46:58 AM
commission structure for loan officer [url=http://www.viddler.com/explore/loan_payday/]payday loans[/url] bank one debt consolidation loana minus loans [url=http://www.viddler.com/explore/ofikoleule/]no credit check payday loans[/url] countrywide homeloans jobscar finance in loan re texas [url=http://www.viddler.com/explore/ocanukalili/]payday loan store country wide mortgage loans [/url] bank refinance loancarmeloanthonyshoes [url=http://www.viddler.com/e
Posted by: GaspCopsboype | Mar 26, 2009 8:43:03 PM
Moe vam pochtenie u Vas neploxoy sayt, ostavlu i I svoy otziv. Dizayn ne ploxoy, rabotaet bistro. Respekt http://planeta.rambler.ru/users/darleneduranuhhrm
Posted by: kicedudge | Apr 3, 2009 1:21:34 PM
Neploxoy Blog. Gelayu uda4i v razvitii. Xotelbi vam porekomendovat svoy porekt http://www.tipa-pora-v-top.ru/map.html
Posted by: Tipaporavtop | Apr 4, 2009 5:10:52 PM
[url=http://www.bbdragon.url.tw/forum/viewtopic.php?p=2135&Twesid=20544b4fac3f5cebdc5bab6e9b652983#2135]porno fotok[/url] [url=http://womensdream.net/forum/viewtopic.php?p=172465#172465]upskirt giapponesi gratis[/url] [url=http://www.realbacklinks.com/forum/forums/thread-view.asp?tid=93135&posts=1#M303988]scott weiland and drea de matteo presented th 819[/url] [url=http://midlandbmx.com/smf/index.php?topic=4537.0]video sex hard viol amateur[/url
Posted by: acouttMok | Apr 4, 2009 8:59:20 PM
[img]http://f.imagehost.org/0832/Games.gif[/img] This is the best selection of games for your mobile phone. All games have been tested and works on all mobile phones, Nokia, Motorola, Sony, Siemens, LG, Sagem, Samsung, and many others. Downloads Link: http://depositfiles.com/files/ue346chnm Mirror: http://rapidshare.com/files/216703181/Game_Archive_Nokia_Motorola_Sony_Siemens_LG_Sagem_Samsung.zip.html Mirror: http://rapidshare.de/files/46493
Posted by: avoispami | Apr 5, 2009 10:30:07 AM
Hi!
If you are in the hunt for a cheap cell phone, and want to get the phone of your choice at the best possible price, you should get a refurbished cell phone. Refurbished cell phones are the ones that are returned within the first thirty days by a customer. They are not used cell phones. By getting one of these refurbished cell phones you have a lot to gain and little to lose.
[url=refurbishedcellphones.biz]http://www.refurbishedcellphones.biz[/url]
Refurbished Cell Phones Online Store
Posted by: ElisabethSpencer | Apr 7, 2009 8:40:30 AM
hi , this is my firist post , I found a link wiht 205 best free apps for iphone and ipod touch , is very nice !!!
http://uploading.com/files/58C1SPWW/205.Iphone.free.apps.zip.html
Posted by: iphoneapps123 | Apr 17, 2009 4:35:46 PM
very nice post!!!
Thanks
Posted by: dancadosiri22 | Apr 20, 2009 10:31:47 AM
Hello all,
I downloaded some days ago, hacks for America's Army from [url=http://www.1st-hacks.com/forum/forum711/][/url]. but I dont know if I will get banned or not! They said to me that they are undetected, but I dont know ... :S.
What do you think? Its my first time since using them, as I saw many people use them nowadays, and how to best hackers.. by hacking them 2 :P
Posted by: xGamerXep | Apr 28, 2009 11:05:40 PM
![http://f.imagehost.org/0832/Games.gif[/img]](http://f.imagehost.org/0832/Games.gif[/img]){kind=link}